The site forms part of the Twin Sails Regeneration Area and Town Centre. It enjoys frontage along West Quay Road and Holes Bay Basin.
The site is currently occupied by a single storey showroom and two linked high-bay steel portal framed industrial buildings, collectively measuring 900sqm. The buildings host Golden Arrow Marine sales and service centre.
The site was first earmarked for redevelopment in Poole Local Plan First Alteration in 2004 and has consistently featured in successive planning policy documents.
Outline planning permission (APP14/01653) for the ‘demolition of the existing premises and erection of a part 9, part 5 storey mixed use building comprising 56 residential apartments and office / commercial units with associated access and underground parking’ was granted 1st September 2017. A schematic of the consented scheme is shown below.
The principle of commercial and residential use is firmly established.
Fortitudo is an experienced local developer with a successful track record of delivery in Poole. The company is working on a revised scheme, which will ensure the efficient use of this centrally located brownfield site and has appointed a project team to assist.
Whilst the consented scheme exhibits a distinctive design, the basement parking arrangement comes at a high-cost owing to the need to strengthen the quay wall. Thus, the revisions put forward a more cost-effective solution. Furthermore, the consented scheme fails to realise the sites full potential, noting that the Government’s Housing White Paper: ‘Fixing our broken housing market’ and 2017 budget announcements encourage higher densities in accessible locations. The site enjoys a sustainable location within easy walking distance of shops and services, employment, education and leisure opportunities. It is also within 500m of Poole rail station, affording easy access to higher order settlements.